Looking for a Hong Kong stockist or concept-store partner? Wake Concept Store in Tsim Sha Tsui works with international brands to bring innovative products to local shoppers—online and in-store. Share your brand details below or talk to our team.

Partner with Wake Concept Store

Bring your brand into one of Hong Kong’s retail hotspots

Wake Concept Store in Tsim Sha Tsui helps international and emerging brands meet Hong Kong shoppers—online and in a real concept-store environment.

We are part of Wake Concept—a Hong Kong group spanning design retail, a landmark vinyl Listening Room, and a boutique design hotel—so brand partners reach a multi-touch local ecosystem, not just a single shelf.

Our work and venues have appeared in outlets such as SCMP, Esquire HK, 信報 HKEJ, The Standard, ViuTV, Price.com.hk, and BAVO, and we have been invited to share with the University of Hong Kong. If you are looking for a thoughtful stockist partner in Hong Kong, we would love to learn more about you.

Tell us about your brand below—or call (852) 2813 1393 / message us on WhatsApp. Our team will get back to you within 48 hours.

Why brands choose Wake

A curated Hong Kong home for innovative products

Wake is a concept retail and online store focused on design-led gadgets, lifestyle products, and startup concepts. From our store in the heart of Tsim Sha Tsui to wake.store, we help brands present products with context—not just shelf space.

  • Hong Kong hotspot retail — a destination storefront in TST where curious shoppers discover new brands every day.
  • One group, more touchpoints — partnering with Wake means access to a broader Wake Concept world: Store + Listening Room culture venue + Hotel hospitality (see below).
  • Press & storytelling — covered by SCMP, Esquire HK, HKEJ, The Standard, ViuTV, Price.com.hk, BAVO and more; we also craft product stories, newsletter features, and social promotion.
  • International brand experience — we partner with brands across categories and support bilingual communication in English, Cantonese, and Mandarin.
  • Online + offline — one partner for store presence and ecommerce reach in Hong Kong.

We are interested in who you are, what you make, and how Wake can help your product land well here. Talk to us—even if you are just exploring the Hong Kong market.

One group, many touchpoints

Wake Concept: Store · Listening Room · Hotel

Wake Concept is one group covering a range of businesses—retail, culture, and hospitality—so brands aren’t limited to a single shelf:

  • Wake Concept Store — innovation, Kickstarter and design-lifestyle retail plus wake.store; G/F Far East Mansion, 5–6 Middle Road, Tsim Sha Tsui (IG @wake.hk).
  • Wake Concept Listening Room — a large vinyl and listening space in the same building (G/F & 2/F Far East Mansion); culture collaborations including the Peninsula Hong Kong Felix Analogue Record Series (IG @thelisteningroomhk).
  • Wake Concept Hotel(香港華爾概念酒店)— boutique design hotel at 473 Nathan Road; recognised by a DNA Paris Design Award and listed on Discover Hong Kong (IG @wakehotel.hk).

For brand owners, that means a Hong Kong partner with retail footfall, cultural programming, and hospitality audiences under one Wake Concept world.

Brands we’ve partnered with

International names that trust Wake in Hong Kong

A curated look at recognisable partners from our assortment and store history—household and design-led brands shoppers already know:

Fuji Film · Square Off · Flyte · MiNT Camera · Cityframes · PowerUp · GoCube · Plato Design · Tenniix · Smiirl · Mayu · Mokuomo · Wonder Machines · Kings Wild Project

Looking for a Hong Kong stockist that already works with serious product brands? Let’s talk.

Cared-for partnerships

We manage brands with the same care we give our own assortment—so your product is handled by people who know how to present it.

"WAKE supports Cityframes with valuable knowledge and profound expertise to further develop the brand."

No pitch deck required

Start a conversation—whenever you are ready

You do not need to prepare everything first. Share what you can in the form below, or skip it and message us for a quick intro.

Prefer WhatsApp or a short call? Reach us at (852) 2813 1393 or on WhatsApp. Our team replies within 48 hours—we are happy to explore together.